Access restricted to students and staff of home institution
master's thesis
4   0
STRATEGY OF BRAND EXTENSION
Sunčica Solić (2013)
Polytehnic in Pozega
Social department
Metadata
TitleSTRATEGIJA PROŠIRENJA BRANDA
AuthorSunčica Solić
Mentor(s)Berislav Andrlić (thesis advisor)
Parallel title (English)STRATEGY OF BRAND EXTENSION
Committee MembersAntun Marinac (committee chairperson)
Berislav Andrlić (committee member)
Hrvoje Budić (committee member)
GranterPolytehnic in Pozega
Lower level organizational unitsSocial department
PlacePožega
StateCroatia
Scientific field, discipline, subdisciplineSOCIAL SCIENCES
Economics
Trade and Tourism
Study programme typeprofessional
Study levelspecialist graduate
Study programmeSpecialist professional graduate study of Trade Business
Academic title abbreviationstruč. spec. oec.
Genremaster's thesis
Language Croatian
Defense date2013-07-12
Parallel keywords (Croatian)brand branding
Resource typetext
Access conditionAccess restricted to students and staff of home institution
Terms of usehttp://rightsstatements.org/vocab/InC/1.0/
URN:NBNhttps://urn.nsk.hr/urn:nbn:hr:112:717508
CommitterAntonija Marinclin